PG Diploma

Academy of Convention, Trade Fair, Event Research & Management (ACTERM)

Professional Certificate Program in Trade Fair, Event & Convention Management
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PROGRAM OVERVIEW

Professional Certificate Program in Trade Fair, Event & Convention Management

To make ready smart manager for the MICE corporate world, who can plan, coordinate and manage the program, share knowledge and skills through hands on know-how of managing live events. To enhance personality through social interaction by meet, greet and work with the staff, clients and visitors in the dynamic working environment at the IEML campus.

01
Practical Approach to MICE and Trade Fair
02
floor-plan
Venue Layout and Space Management
03
movers
Logistics, Freight and Transport Management
04
seminar-speech
Conference and Convention Management

Curriculum of Professional Certificate Program

05
Hospitality and Welcome Services
06
share
Social Networking and Digital Marketing
07
Legal Aspects of Contracts, Licenses and Permissions
08
Methods of Marketing and Public Relations
09
Methods of Marketing and Public Relations
10
Brand Designing, Advertising and Publicity Collaterals
11
black camera
Decisional Skills of Photography and Videography Session
12
Facility Management: Ambience, Infrastructure and Traffic
13
Fire, Safety and Security Management
14
HR Functions and Team Management
15
Customer Relationship and Data Analytics
01
Practical Approach to MICE and Trade Fair
02
floor-plan
Venue Layout and Space Management
03
movers
Logistics, Freight and Transport Management
04
seminar-speech
Conference and Convention Management

Curriculum of Professional Certificate Program

05
Hospitality and Welcome Services
06
share
Social Networking and Digital Marketing
07
Legal Aspects of Contracts, Licenses and Permissions
08
Methods of Marketing and Public Relations
09
Methods of Marketing and Public Relations
10
Brand Designing, Advertising and Publicity Collaterals
11
black camera
Decisional Skills of Photography and Videography Session
12
Facility Management: Ambience, Infrastructure and Traffic
13
Fire, Safety and Security Management
14
HR Functions and Team Management
15
Customer Relationship and Data Analytics

METHODOLOGY

Theoretical Lectures
Practical Classes
Management Games
Industrial Visits
Case Studies
Learning Walls
Projects
Presentation

Duration of the Program

The programs have dual value-added training formats covered in sixty hours: ​

1. Thirty hours of interactive sessions with the industry mentor (six modules of five hours each). ​
2. Thirty hours of on the job training during the live exhibitions at the IEML venue.

The takeaway for the students from the professional certification program

CAREER OPPORTUNITIES

Stand Building Agencies
United Nations Programs
P R Agency
MICE Operators
MARCOMM
MALLs
Exhibition Centre
5 Star Hotels & Resorts
Industry Association
Export Promotion Councils
Registration Agency
Film Studios
Media Houses
Exhibition Logistics Companies
Event Management Companies
Convention Promotion Bureau
Celebrity Management Agencies
Convention Centre
Branding Agency
Conference Venue
Visitor Promotion Agency

If you want to learn from the LEADERS

Write to us for CAREER guidance
or to have a tour of our 58 acre campus